modern8 Brand ArchitectureWe have been building brands for professional design service firms for over eleven years. We engage clients in the custom built environment: architects, engineering firms and construction companies. We create integrated branding solutions, from strategy through implementation, in the most important touchpoints: identity, web sites and literature. Our 5d Perception Branding process defines and differentiates our clients and expresses their essential brand message.

From blueprint to finishing touches

We Invest in People

Signal Peak Case Study

We Don’t Insure Everyone

Bear River mutual


Wealthy in Spirit

Peterson Financial Advisors Rebranding






CA Award Winner

Nucleus Trade Show Case Study






Vision Made Real

MHTN Architects Identity

MHTN business card

Follow The Leader

Why Perception Branding?

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Your brand is not who you say it is, it’s what they say it is. We preach these words of Marty Neumeier’s, author of The Brand Gap to almost every one of our clients. Have you stopped to think about what your consumers say your brand is? We believe that consumer perception is everything. And […]

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    One thing we do that separates us from our competitors: The Perception Branding 5d Process

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    "Never trust a skinny chef" We did for ourselves what we do for our clients: the 5d Process

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  • modern8

    Been teaching at UofU for 25 years This month's essay Mixing the Academic & the Professional

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  • modern8

    Real people getting asked to give away their work on speculation that they MIGHT get paid. #saynotospec

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    RT @SMPSUtah: We're in love with @modern8 poster series of some of our city's most notable structures.…

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