ÿþ<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01 Transitional//EN" "http://www.w3.org/TR/html4/loose.dtd"> <html> <head> <meta http-equiv="content-type" content="text/html;charset=iso-8859-1"> <title>modern8 eNews</title> <meta name="generator" content="BBEdit 7.1.1"> <link title="fonts" href="http://www.modern8.com/css/fonts.css" type="text/css" rel="stylesheet"> <link title="fonts" href="http://www.modern8.com/css/main.css" type="text/css" rel="stylesheet"> </head> <body bgcolor="#999966" link="#666666" vlink="#999999" marginheight="0" topmargin="0" background="http://www.modern8.com/css/buildings.png" style="background: url(http://www.modern8.com/css/buildings.png);"> <a name="top"></a> <center> <table width="680" border="0" cellspacing="0" cellpadding="0" link="#666666" vlink="#999999"> <tr> <td rowspan="10"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="10" border="0"/></td> <td rowspan="5"><img src="http://www.modern8.com/enews/v2/header_04.gif" 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src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="16" border="0"></td> <td bgcolor="#FFFFFF"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="1" border="0"></td> <td bgcolor="#FFFFFF"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="16" border="0"></td> <td bgcolor="#FFFFFF"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="395" border="0"></td> <td bgcolor="#FFFFFF"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="17" border="0"></td> <td rowspan="5"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="10" border="0"></td> </tr> <tr> <td rowspan="5" bgcolor="#FFFFFF"><img src="http://www.modern8.com/enews/v2/spacer.gif" alt="" height="12" width="38" border="0"></td> <td valign="top" bgcolor="#FFFFFF"><font style="font-size: 10px" face="Lucida Grande,Geneva,Verdana,Arial,Helvetica,sans-serif" size=1> <br><br> <p align="left"><a href="#top" name="3"><img src="http://www.modern8.com/enews/apr10/lc1.gif" alt="Sustainable Building 2010" height="28" width="157" border="0"></a><br> <img src="http://www.modern8.com/enews/apr10/sbc-cover.jpg" alt="" width="157" height="203" border="0"/> <br clear="all"> <br /> On April 8, the Salt Lake Sustainable Building Conference convened at the Salt Palace for a full day of speakers and presentations on sustainable development. Once again we donated services and designed the program and <a href="http://www.saltlakesbc.com/" target="_blank">Website</a> for the public/private partnership that sponsors the event. Our design featured a surreal photo/illustration by modern8 designer, Russ Gray. <br /> <br /> <img src="http://www.modern8.com/enews/v2/dottedline-184.gif" alt="" width="157" height="19" border="0"><br /> <a href="#top" name="4"><img src="http://www.modern8.com/enews/apr10/lc2.gif" alt="ABC Digs Demolition" width="157" height="28" border="0"/></a><br /> <img src="http://www.modern8.com/enews/apr10/abc-stickers.jpg" alt="" width="157" height="173" border="0"/> <br clear="all" /> <br /> Construction workers wear their hard hats like an Army general. It&#8217;s more than just protection for the head. It&#8217;s a badge of who you are, where you&#8217;ve been and what you&#8217;re about. When the demolition division of <a href="http://www.abc-concrete.com/" target="_blank">Associated Brigham Contractors</a> said they wanted a sticker for their hard hats, we knew the attitude they would want to convey: big, mean and aggressive. <br /> <br /> <img src="http://www.modern8.com/enews/v2/dottedline-184.gif" alt="" width="157" height="19" border="0"><br /> <a href="#top" name="5"><img src="http://www.modern8.com/enews/apr10/lc3.gif" width="157" height="28" alt="8second News" border="0"></a><br /> <a href="http://www.linkedin.com/in/drewehrgott" target="_blank">Drew Ehrgott</a> has joined modern8 as a Brandscape Architect, one of the coolest titles in the office. He comes from Houston, where he worked both as an employee and as free-lancer, for some of the biggest and most well known firms in Southeast Texas. He brings a dozen years of deep interactive and print-related experience to modern8. / Don&#8217;t miss our <a href="http://www.modern8.com/blog/" target="_blank">blog</a>, where you can leave a comment on the lead article in the eNews. <br /> <br /> <img src="http://www.modern8.com/enews/v2/dottedline-184.gif" alt="" width="157" height="19" border="0"/><br /> </p> </font> </td> <td colspan="3" bgcolor="#FFFFFF">&nbsp;</td> <td valign="top" bgcolor="#FFFFFF"><p align="left"><font face="Lucida Grande,Geneva,Verdana,Arial,Helvetica,sans-serif" style="font-size: 12px; line-height:15px;" class="L12"> <a href="#top" name="1"><img src="http://www.modern8.com/enews/apr10/rc1.gif" alt="The Five Skills of Innovation" width="395" height="49" border="0"></a><br /> <img src="http://www.modern8.com/enews/apr10/brand-dna.jpg" width="370" height="163" border="0" align="left"/><br clear="all"><br /> I&#8217;ve sat through a lot of business speakers&#8217; presentations (and some I&#8217;ve slept through). But despite a rather low-key presentation style, the speaker I heard a couple weeks ago at a Utah Technology Council industry breakfast was just short of revolutionary. The subject was &#8220;The Innovators DNA&#8221; by Dr. Jeffrey H. Dyer, professor of strategy at the BYU Marriott School of Business. <br /> <br /> Designers like to think of themselves as innovative. But Dyer says that innovation is not a genetic predisposition. Which is good, because these days, everyone wants to be innovative, from the CEO to the mailroom clerk (who suggested we do away with snail mail altogether). <br /> <br /> &#8220;The Innovator&#8217;s DNA&#8221; was also <a href="http://hbr.org/2009/12/the-innovators-dna/ar/1" target="_blank">published by the Harvard Business Review</a>, written by Dyer and his cohorts at Harvard (Clay Christensen) and Insead (Hal Gregerson) Universities. The article and Dyer&#8217;s presentation both acknowledge that very little is known about what makes one person more creative than another. How do visionary entrepreneurs like Apple&#8217;s Steve Jobs and Amazon&#8217;s Jeff Bezos come up with innovative new ideas?<br /> <br /> According to a six-year study conducted by Dyer and his associates, &#8220;habits of great innovative leaders define the foundation of their creative thinking.&#8221; Their research showed that five discovery skills distinguish the most innovative entrepreneurs and distinguish them from other executives. <br /> <br /> <b>Discovery Skill 1: Associating</b> This cognitive skill is the backbone of the creative process. Associating is triggered by the other four discovery skills. It is the ability to successfully connect seemingly unrelated questions, problems or ideas from different fields. Steve Jobs made the same point in his <a href="http://www.ted.com/talks/steve_jobs_how_to_live_before_you_die.html" target="_blank">Stanford commencement address</a>, when he explained how an impromptu college class in calligraphy influenced the introduction of sophisticated typography and proportional letter spacing on the first Macintosh.<br /> <br /> <a href="http://www.modern8.com/blog/?p=531">Continue Reading This Post &gt;&gt;</a><br /> <br /> <font style="font-size: 10px" face="Lucida Grande,Geneva,Verdana,Arial,Helvetica,sans-serif" size=1>Posted by Randall Smith&nbsp;|&nbsp;<a href="http://www.modern8.com/blog/?p=531">Leave a Comment &#187;</a></font> <br clear="all" /> <img src="http://www.modern8.com/enews/v2/line-385.gif" alt="" width="395" height="34" border="0"><br /> <a href="#top" name="2"><img src="http://www.modern8.com/enews/apr10/rc2.gif" alt="NICs Annual Report Thrives" height="32" width="395" border="0"></a><br> <img src="http://www.modern8.com/enews/apr10/nic09annual.jpg" width="200" height="245" border="0" align="left"/> In 2009, NIC celebrated its tenth year as a public company, and for nearly as many years, modern8 has been designing their annual report to investors and media. In what have certainly been tough economic times, NIC has not only grown, but also thrived, with a 32% increase over 2008. We used a combination of illustrative typography and icons to drive home the &#8220;thriving&#8221; message. The icons highlighted successful achievements and initiatives. <br clear="all" /> </font> <img src="http://www.modern8.com/enews/v2/line-385.gif" alt="" width="395" height="34" border="0"><br> <a href="http://www.facebook.com/pages/Salt-Lake-City-UT/modern8/208243315693?ref=s" target="_blank"><img src="http://www.modern8.com/enews/facebook.gif" alt="" width="36" height="26" border="0"></a><a href="http://twitter.com/modern8" target="_blank"><img src="http://www.modern8.com/enews/twitter.gif" alt="" width="36" height="26" border="0"></a><a href="http://www.linkedin.com/e/vgh/3045333/" target="_blank"><img src="http://www.modern8.com/enews/linkedin.gif" alt="" width="36" height="26" border="0"></a> <forwardtoafriend><img src="http://www.modern8.com/enews/forward.gif" alt="Forward to a Friend" height="26" width="153" border="0"></forwardtoafriend><br /><br /> <font size="-2" face="Arial,Helvetica,Swiss,SunSans-Regular" color="#666666"> If you are having trouble viewing this email, visit <a href="http://www.modern8.com/newsletters/apr10.html" target="_blank">http://www.modern8.com/newsletters/apr10.html</a><br /><br /> modern8 eNews is a free, monthly email publication<br /><br /> <a href="http://www.modern8.com">www.modern8.com</a> <br>801.355.9541<br> 145 West 200 South<br>Salt Lake City, Utah 84101<br /><br /> <a href="http://www.modern8.com/news/" target="_blank">Subscribe</a> | <unsubscribe>Unsubscribe</unsubscribe> <br /> <br />Copyright&copy;2010<br />modern8 Corporation.<br />All Rights Reserved<br /><br /> </font> </p> </td> <td bgcolor="#FFFFFF">&nbsp;</td> </tr> </table> </center> </body> </html>