Action Facilities Management
Corporate Web site
With the Perception Branding strategy in place, identity and promotional literature created and implemented, Action Facilities Management was ready to complete the final leg of the marketing plan: the Web site. We created an HTML site with embedded Flash that capitalized on the brand position reflected in the tagline, "We administer retail maintenance, so you can manage your business." Repurposing content from the brochure, the Web site describes the nationwide handyman services already in place from Manhattan to San Diego for small retail operations.