Ignition Consulting Group
Corporate Literature
“The advertising industry needs a taste of its own medicine,” according to author Tim Williams, a former advertising executive and now a consultant to the industry. Take a Stand for Your Brand is a new book, which admonishes agencies to apply the same positioning and branding tactics to their own business that they so readily recommend for their own clients. modern8 created the cover and designed and directed the interior production of the book published by The Copy Workshop. The book is available from Ignition Consulting Group.