Guru Labs
d4: Design
While keeping the original "Guru wave" symbol, we type-set the name much larger to make it more visible, while adding the word "Training" to clarify their offered services. Once the logo design was established, we developed the separate divisions of Guru Labs, by adding modifiers to the Guru Labs Training logo. Clearly different, yet coherent color themes were implemented to further separate the Partner Program from Guru Labs' own Training services.