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School Improvement Network

Case Study Overview

School Improvement Network was founded by two teachers, and offers comprehensive professional development solutions for administrators and teachers in K-12 schools. School Improvement Network wanted us to help them unify their increasingly disparate brand. With the recent launch and initial success of a flagship product which bundled the other products together into one on-demand platform, this seemed like the optimal time to re-tool the brand. While the old brand felt dated and somewhat provincial, the new brand was to reflect the technological advances made in recent years, and bring the brand up-to-date.